Elektronique Launches Friday 29th October 2010

Elek Tronique™ BIOGRAPHY

Elek Tronique™ is a new electronic dance music magazine TV show/documentary; ‘Docu-Zine’, which focuses on genres; House, Techno, Electro, Drum & Bass and Dub Step. The show is built around a series of interviews with various music artists; DJ’s/producers/MC’s within the above genres from various places within UK and across the globe.

Our show and project is purely about the music, the people who produce, mix and promote it. The original concept of the show was to document and showcase artists, venues, events and labels, only within House, Techno, Dub Step, Electro and Drum & Bass music. We wanted to feature artists from various musical backgrounds and not just all the well known ‘superstar’ DJ’s but with also new DJ’s and producers who have recently come through. This variety of artists, genres, backgrounds, production techniques and music style is what Elek Tronique™ respected and wanted to showcase.

The original concept of the show was created in May 2009 by our producer & director who then started to build the Elek Tronique™ crew and develop the idea by September 2009. A couple months after and the production began with our first shoot on 21^st November with James Lavelle at Custard Factory, Birmingham. We then continued to shoot our guest interviews throughout till this year with our last interview shoot on 17^th July 2010 with Reboot at Sankeys, Manchester. Within this production period we captured 62 featured guest artists for our first series. The first episode of the series features guests; DJ Sneak, Sub Focus, Nic Fanciulli, DJ Marky, Heidi, Virus Syndicate and John Dahlback. Episode 2 will be released a couple weeks after launch with artists; Mauro Picotto, Noisia, Simian Mobile Disco, Aphrodte, Caspa, Rod Azlan, Rosie Romero, Wonk and Rossco.

We have captured these interviews and them performing at some of the biggest events and venues throughout the UK, such as; Warehouse Project, Parklife Festival, Sankeys, Ministry of Sound, Custard Factory, Apollo, Bugged Out, Back To Basics, Metropolis, Ape, Colour, Carnival, Chibuku, Tribal Sessions, Eastern Electrics, Nation, Meganite, Saved, Cadenza, Oh My God, Kaluki, Religion, Disco Electronica, Detonate, Heidi Presents Jackathon, Oh My Dub and more.

Within our interviews, we talk to our guests in detail about their music, their genre, other electronic dance genres, their musical influences, background, their DJ, production style and techniques, the hardware and software within the studio now and the past, up coming events and music releases etc. These interviews are presented in an informal, relaxed and conversational style and approach. All our interview presenters are DJ’s, producers and working within the music industry, and only present guests from their genre background or similar. This was a must with Elek Tronique™, as presenters had to have a lot more than just knowing such music and genres. They had to relate with the guest and feel confident within music it self through their skills and experience.

The Elek Tronique™ series is the main feature of our project which includes 7 guest interviews within every episode. The ‘show edits’ last approx 6 minutes each, and act like highlights of the guests full interviews which can also found here on our site. The full interviews are there for you to watch specific artists from specific genres which, gives you a greater insight to the artist and their music.

The project exceeds from just being a TV show with interviews, as the site supporting and showcasing the production also includes various other media; Photography, Illustrations, Podcasts, Vodcasts, Merchandise, Guest & Presenter Profiles, New DJ’s and Producers Music, Events listings, Venue & Label Info, Links etc. All this combined with the show, is what defines; Elek Tronique™.

All this will be released; 29^th October 2010 on www.elektronique.tv

Elek Tronique™

Elek Tronique™ Produced by dLo Productions © 2010. All rights reserved.

So what's ElekTronique all about then?

ElekTronique.TV is a brand new music "docu/zine" television show.

With interviews, new music, events and charts of DJ's and producers within the electronica dance genres; House, Tech-House, Electro, Drum n Bass, Jungle and Dubstep.

Elektronique is a show that gives you an insight to the DJ behind the decks, the producer behind the artist and the promoters behind the events. We at Elektronique were bored with all the same standard music TV shows that are broadcast all over the channels and internet, with the same artists, same music, the same events.

We felt that the DJ, producer and the promoters behind the music don't receive enough exposure within media, and we believe that they should get just the same amount of exposure and coverage as more 'popular' artists.

The genres that we cover may not be loved by everyone, but a few million people every week are raving away in the clubs that play the music we buy and love, and that's just in the UK. Our guests have toured all over the world, and are loved and known by millions of adoring fans from all corners of the globe.

This show is the beginning of a new coverage of dance music and all its various elements, styles and trends and the ever expanding and creations of new sub genres.

We at Elektronique are here to promote, review and support the Electronica scene, it's music, artists and everyone else that makes every weekend live!!!

Within the show you will expect the latest music from the DJ's and producers from all levels from various genres within the Electronica dance scene. With also a special guest interview with a 'pioneer' of the dance scene, before the genres we know today existed.

The brand new website with the full edited episode 1 will be launched in around July 2010. With full and edited interviews, download mixes, photographys, reviews and merchandise will all be available for every guest interviewed by ElekTronique TV.

For more details click links below;

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